Prohibited Anchor Texts: The following types of anchor texts are strictly prohibited:

• Call-to-Action (CTA) Phrases: Avoid using phrases like "Buy Now," "Subscribe Now," "Click Here," "Read More," "Purchase Now," or similar action-oriented texts as anchor texts.
• URL-Based Texts: Anchor texts should not consist of raw URLs such as https://www.example.com or www.example.com.

Preferred Anchor Texts:

Organic Keywords Only: Anchor texts must use relevant, organic keywords that align with the context of the linked content. Examples include:

• CRM Software
• Marketing Automation
• Lead Generation Strategies

Descriptive and Contextual Texts: Ensure the anchor text accurately describes the content it links to. Avoid vague or generic phrases.

Consistency and Relevance:

Anchor texts must be relevant to the destination page. For instance, linking to a blog on "Email Marketing Tips" should use a keyword like "Email Marketing Tips" or a synonym, not unrelated terms.

Maintain consistency in using organic keywords across the website to ensure proper SEO alignment.

Avoid Over-Optimization:

Repeating the same anchor text excessively across multiple links may lead to over-optimization penalties. Use variations of organic keywords when appropriate to maintain a natural linking structure.

Length of Anchor Text:

Anchor texts should ideally be concise and meaningful, avoiding excessively long phrases or one-word generic terms.

Proper Placement:

Anchor texts should be placed naturally within the flow of the content, contributing to readability and user experience. Avoid forcing links into irrelevant or unrelated sentences.

This policy ensures anchor texts align with SEO best practices and provide meaningful value to users.