How to Create a Custom Packaging Design with AI?

Do you want your product to instantly move from the shelf to the buyer’s cart? Then you are advised to pay attention to its packaging. Remember, in today’s fast-paced world, the first impression often decides whether a product will be picked or passed away. That’s the reason custom boxes are trending nowadays in almost all industries. Unlike ordinary packing, they are the most durable casings that allow you to showcase your brand’s name and details on the box surface.

These packing options have a reputation for their eye-catching design. But in today’s era, creating perfect packaging isn’t just about artistic flair; it’s about leveraging the power of technology and artificial intelligence (AI). Artificial Intelligence has surely transformed every part of our lives, from purchasing to communication. AI has evolved the game by providing innovative solutions for a variety of industries, including the packaging industry.

Now, brands can swiftly and precisely create custom packaging designs that are not only visually appealing but also functional and sustainable. In this guide, we will explore how AI can help you make eye-catching packaging designs that can stand out on the store’s shelves and resonate with your target audience.

A Step-By-Step Guide to Creating a Custom Box Design with AI

The process of using AI to create a unique box design is creative and interesting. Here is a short guide to help you navigate through this process:

1-     Define Your Objectives

Before starting the process, it is vital to define your brand’s goals. For this, you must reflect on the following questions to guide you:

• Why do you need the box?
• Who is your target audience?
• What message do you want to convey through the packaging?

Once you have clear objectives, you can easily choose a design for the box and ensure that the final product will align with your brand’s vision. For example, if you want to create a design for Custom Cream Boxes then choosing a minimalist design can give you the best results. 

2-     Pick Up the Right AI Tool

After defining your objectives, choose the right tools. AI is a broad field with many advanced software applications. Therefore, it is important for brands to have a complete know-how of each tool and its functioning. The following are some of the famous options that can help you design custom boxes:

Adobe Sensei

This AL and ML platform is known for boosting creativity and productivity across Adobe’s suite of tools. It has the ability to evaluate your material and recommend the best layouts, along with color and font choices that can speed up the design process. By automating time-consuming procedures, it facilitates the production, editing, and organization of material. Hence, with this advanced tool, you can create an attractive box design and boost your customer’s experience.

Canva

Canva is a flexible tool that uses artificial intelligence to help you make incredible bespoke box designs. Its magic design uses generative AI to provide design suggestions based on your input. The AI will provide you with a range of possibilities once you clarify what you desire. You can choose the one that aligns with your brand and target audience. Moreover, this application also allows you access to a large choice of templates, adapted to diverse design needs. These templates can also be customized to meet your unique requirements.

Tailor Brands

This famous AI tool is known for its logo-making features. It can generate unique logos, showcasing your brand’s name and identity. You can also customize these logos to fit your specific needs. Tailor Brands offers high-resolution logo files in different formats, including vector files (EPS, SVG). These files are vital for creating top-quality printing on packaging. This tool guarantees excellent outcomes quickly and is straightforward to use. Many of these tools offer free trials. So, try different options before buying a tool. Make sure, you opt for the right AI platform as choosing the right one can provide you with the best results.

3-     Create a Design Brief

A design brief is a file that defines the uniqueness of your project. When using AI technologies to construct a custom box, this is an important step. A well-written design brief guarantees that the project will be in line with the goals of your brand. Here is a short guide on creating an effective design brief:

• Assign a name to your project a name for easy reference.

• Specify the exact size of the box. This includes the length, width, and height of the packaging.

• Then confirm the type of material to be used. You can go with any option, such as cardboard, corrugated board, or fiberboard.

• After that, mention any specific printing technique or finishing method that you want. Offset, digital, and screen printing are the famous options for box printing. Whereas, matte, gloss, and embossing are the renowned finishing techniques.

• Then come to add the key elements, such as graphics, font styles, and brand colors. Opt for the exact color scheme that suits your brand. RGB and CMYK are the go-to options for you.

• Include your brand’s logo and specify its placement on the box’s surface.

• For the AI-generated images, make sure to mention the style and theme.

• Provide a brief description of your brand’s identity and values. Tell if it is playful, sophisticated, or eco-friendly. Also, include your brand’s message that you want to convey. It can be about anything, such as sustainability, innovation, or quality.

• Mention the competitors and command AI how you want to stand out from them.

• Include functional requirements that you want to add to your custom box. These may include durability, security, and storage features.

4-     Start Designing

Now it’s time to begin the designing process. Here is how you can leverage AI tools:

Create Layout & Structure

Generate multiple layout options with the help of AI. Use Adobe Sensei to evaluate your content and recommend some ideal layouts. Try out different structures to find the one that suits best your product.

Apply Right Colors & Fonts

AI can help you choose the perfect colors and fonts. Canva’s AI features can suggest color palettes based on your brand’s personality and recommend fonts that complement your design.

Add Perfect Images

Use AI tools, such as Tailor Brands, and create custom images and icons that align with your brand’s identity. Make sure the images are excellent and relevant to your offering.

5-     Review the Design

Once you have created a draft design, check it carefully. Analyze that if it fulfills the following parameters or not:

• Does the design align with your brand’s personality?
• Is the packaging practical or not?
• Is the box design appealing enough to attract a large number of customers in no time?

Take suggestions from your team members or focus groups. Make the necessary adjustments with AI. A large number of tools allow you to tweak designs easily. Create a prototype of the design before its finalization. It can be a physical mock-up or a 3D model. Make sure the prototype satisfies your brand’s requirements by testing it. Examine the attributes, including general appeal, ease of installation, and strength.

6-     Finalize & Print

Once you are satisfied with the prototype, finalize your design. Ensure all elements are in place and the design is ready to be printed. Choose a reputable printing service that can deliver high-quality results. Many AI tools offer integration with printing services, making this step seamless.

Some Famous Companies Using AI for Custom Packaging Designs

Here are two world-famous beauty brands using this high-end tech to boost the visual appeal and functionality of their Custom Skin Care Boxes:

• Atolla
• Loreal 

Hence, AI has revolutionized the design process of boxes. Leveraging this hi-tech and getting premium prints can lead you to earn more profit in no time. One of the industry’s top suppliers, Packaging Mania, provides you with reasonably priced, superior printing services. They also offer bulk prices on enduring and environmentally friendly custom boxes. Contact them today to get amazing packaging boxes that can amaze your buyers.